Guy Gutman

Creative Innovation Future-Ready Skills.

Stop fighting the tools and start leading the process. I help creatives and marketers build a new language of collaboration with AI to turn imagination into high-impact reality.

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AI Creative Specialist

AI, Creative

The gap between a "cool image" and a "marketable asset" ...
$99

Guy Gutman

Master the
Systems That Transform AI
Prompts into Assets.

Beyond the Prompt

Moving from trial-and-error to structured prompt engineering that delivers predictable, high-quality results across text, image, and video.

The New Creative Cycle

How to restructure your team’s workflow to include AI at every stage—from ideation and storyboarding to final production.

Multi-Modal Mastery

Learn to bridge different AI tools (Midjourney, Runway, Kling, GPT-4) into a single, cohesive production pipeline.

Creative Sovereignty

Maintaining your unique “Director’s Eye” and brand voice in an era of automated content generation.

AI Creative Specialist

AI, Creative

The gap between a "cool image" and a "marketable asset" ...
$99

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Designed for enterprise marketers, directors, and growth leads navigating the complexities of scaling innovation within large-scale corporate environments.
Paid.

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Designed for CMOs, VPs of Marketing, and rising marketing leaders who want to master organizational alignment, executive communication, and strategic impact.
Paid.

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Designed for Content marketers, PMMs, and general-purpose marketers, this course is for those who aim to create and leverage quality content to enhance demand, engagement, adoption, and overall brand equity.
Paid.

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This intensive 9-session course combines real-world examples, frameworks, and tools from leading PMMs in the cybersecurity space.
Paid.

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Most businesses fail at AI because they try to change everything at once. Keren Hummel Alon’s signature workshop flips the script, focusing on a "micro-transformation" model that delivers immediate efficiency and long-term scalability.
Paid.

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Coding is becoming a commodity, but "Product-Market Fit" remains the ultimate challenge. In this workshop, Adi Joseph Shmorak explores the "Vibe-Coding" phenomenon—where AI handles the technical "how," and the human role shifts entirely to vision, intent, and "vibe."
Paid.

AI Creative
Consulting

Helping brands and agencies implement customized AI workflows that speed up production by up to 10x.

Visual
Storytelling

Using AI-driven animation and cinematic techniques to create high-end commercials, clips, and digital content.

Workshops
& Lectures

Leading deep-dive training sessions for academic institutions and corporate marketing departments.

Workflow
Architecture

Designing "New Workframes" that solve the specific technical and creative bottlenecks of modern content creation.

WHY LEARN FROM ME?

A practical guide to integrating AI into the professional creative cyclewithout losing the human touch

A multidisciplinary creative director, AI researcher, and senior lecturer who lives at the intersection of storytelling and technology. With a deep background in animation, cinema, and visual arts, Guy has spent decades exploring how humans create. Today, he is a leading voice in the “AI Creative Revolution,” helping organizations and individuals move past basic prompts into sophisticated, professional production.

He has mentored hundreds of professionals, from filmmakers to marketing teams, teaching them how to maintain artistic integrity and strategic control while leveraging the exponential power of Generative AI.

Testimonials

What
Students say about
My teaching style.

price of a weekly Group session

$20.00

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