Category: Strategy

Navigating the Role of CMO: The Dental Doctor of the Corporate World

In the complex and ever-evolving world of business, assuming the role of a Chief Marketing Officer (CMO) is akin to that of a dental doctor in the corporate landscape. This comparison, while unconventional, sheds light on the multifaceted challenges and strategies necessary for a successful tenure as a CMO.    Much like a dental doctor, […]

Me Cards: Fostering Open Conversations and Understanding Personas

In today’s fast-paced world, fostering meaningful and open conversations can be challenging, whether in therapeutic, business, or marketing settings. MeCards, a unique card game designed by Elad Gaon, addresses this need by encouraging participants to engage in open, emotional, and exposed conversations. With 99 cards divided into three distinct decks, MeCards offers a versatile tool […]

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