Discover how to leverage Maslow’s hierarchy of needs in marketing to dramatically increase revenue and client satisfaction in this course, where you qwill learn to craft strategic, needs-based marketing plans with a psychological approach.
In this course, you will learn actionable strategies and techniques, refined from years of client management experience to transform your approach to customer engagement. You will gain invaluable knowledge and practical application opportunities whether you want to improve your marketing skills or innovate your business strategies.
Discover the connection between Maslow’s psychological theory and customer management, using client needs as a key indicator for business expansion. With this comprehensive program, you will gain the skills necessary to develop persuasive strategies, create groundbreaking customer loyalty methods, and facilitate long-term client relationships.
Get started today and become a commercial mastermind – a marketer who understands what clients want as well as their fundamental motivations
Commercial profiling involves analyzing consumer behavior, preferences, and demographic data to create detailed profiles of potential customers. It’s used in marketing to tailor strategies and campaigns to target audiences more effectively, leading to improved customer engagement and increased sales.
This course draws parallels between criminal profiling techniques and commercial profiling by teaching how to analyze behavioral patterns and psychological traits. The aim is to understand consumer behavior deeply, similar to how criminal profilers study suspects, to enhance marketing strategies and customer targeting.
The course covers a range of tools and methods including data analytics, consumer behavior models, psychographic segmentation, and digital footprint analysis. It also introduces psychological theories and profiling techniques adapted from criminology to understand consumer motivations and predict buying behaviors.
The course is designed for marketing professionals, business owners, and anyone interested in consumer psychology and behavior. It’s suitable for beginners as it starts with foundational concepts but also offers advanced insights beneficial for experienced marketers.
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2:00Introduction: Criminal Case Study 8:00Foundation - Actionable Profile 1:30The 5 Types of a Serial Killer 3:30Killer’s Operational Method & Signature 2:30The 12 Archetypes of People & Brands 4:00Most Basic Typing Method 2:00Conclusion 1:30Homework 
PDF“Every Contact Leaves a Trace” 0:30Website as a Crime Scene 3:00Setting Up Traps 1:00Common Tools for The Forensic Marketer 2:00Homework PDFThere is No Journey Without a Narrative 4:30Hero (The Matrix) Journey 3:30Hero (CRM’s User) Journey 4:30Homework PDFGoing Undercover 5:00What it Inbound Marketing? 3:00Love as a Strategy 6:30Remarketing - Creating a Killer 6:00Homework PDFIntroduction to Cults & Brands 6:00The Purpose of Brand-Communities 4:005 Instructions for Brand-Cults 4:30Web3 - The Future of Social 5:00Homework PDF
Original price was: $59.00.$15.00Current price is: $15.00.
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